Business Overview
About the Company
Monkeeroos is a fast\-growing eCommerce brand specializing in high\-quality bamboo lyocell pajama sets for the entire family \- focusing on children\. With a strong commitment to sustainability and a fun, Monkeeroos offers a range of products, including rompers, long sets, joggers, blankets, and daywear, with matching options for moms and dad\. The brand has seen impressive average 50% year\-over\-year growth, with a loyal customer base and a robust sales strategy that includes regular product drops, seasonal promotions, and a strong presence on social media and paid ads\. Monkeeroos operates out of a newly established warehouse, providing a solid infrastructure for continued growth and scalability\. With excellent customer satisfaction, repeat sales, and a well\-established online presence, Monkeeroos presents a fantastic opportunity for buyers looking to acquire a profitable, sustainable, and rapidly growing brand in the thriving apparel market\.
**Revenue Growth:**
2022 to 2023: \+112\.04%
2023 to 2024: \+42\.87%
**Orders Growth:**
2022 to 2023: \+82\.76%
2023 to 2024: \+29\.81%
**2024 by the Numbers:**
500 new customers per month
CAC: $18
LTV: $97 avg 4 months
AOV: $73
ROAS: 6\.9%
20% reorder rate in 90 days for NEW customers
50% reorder rate in 90 days for Reoccurring customers
Licensing rights: Duke University, Slumberkins, Def Leppard
